With Ultraviolette Automotive selling into 20 countries — including the United Kingdom, Germany, France, Italy, and Spain — SoundHound AI (NASDAQ: SOUN) is positioning its voice technology for its broadest two-wheeler deployment yet.
The companies have deepened their commercial relationship, extending SoundHound’s AI technology across the full global lineup of Ultraviolette’s electric motorcycles, with riders controlling core vehicle functions entirely through spoken commands.
The centerpiece of the agreement is VIOLETTE A.I., a voice co-pilot that responds to the activation phrase “Violette” and operates through audio-enabled helmet headsets, removing any need to touch buttons or screens while riding.
Riders using the system can verbally adjust riding modes, traction control, and anti-lock braking settings, as well as pull up battery charge levels, estimated range, tyre conditions, and maintenance alerts.
Hands-free navigation, media controls, and telephone access round out a feature set built around keeping a rider’s attention on the road rather than on physical controls.
Ultraviolette chose Milan’s EICMA 2026 motorcycle exhibition, running November 3 through 8, to publicly demonstrate the expanded system, showcasing pre-ride checks, ride statistics, service notifications, and voice-controlled access to the owner’s manual.
SoundHound CEO and Co-Founder Keyvan Mohajer framed the deal in terms of commercial scale, saying: “Ultraviolette is redefining electric two-wheelers, and expanding our partnership allows us to deploy our agentic voice AI at true production scale.”
Ultraviolette CTO and Co-Founder Niraj Rajmohan offered a rider-focused rationale for building voice into the motorcycle experience, stating: “We see voice as a natural way to make these interactions simpler and more intuitive.”
VIOLETTE A.I. was first unveiled at CES 2026, meaning the EICMA appearance marks a significant step from debut showcase to full-lineup commercial deployment across an international customer base.
Beyond the current rollout, the two companies are exploring whether to integrate SoundHound’s OASYS agentic AI platform, a system designed to handle more complex automated workflows and interactions that go further than basic voice command responses.
The expanded agreement broadens SoundHound’s footprint in the electric mobility sector at a moment when automotive and vehicle manufacturers are competing to embed AI-driven interfaces into connected vehicle strategies.
Neither company disclosed the financial value of the arrangement or the specific volume of units targeted for deployment, leaving investors to track the commercial rollout’s progress as a measure of real-world adoption.
