Strategy Inc. (NASDAQ: MSTR), a Virginia-based bitcoin treasury company, is drawing fresh analyst attention as multiple Wall Street firms weigh in on its valuation prospects.
On July 8, Barclays initiated coverage on Strategy Inc. with an Overweight rating and a price target of $130, signaling renewed institutional interest in the stock.
The initiation follows a broad sector reset, after which Barclays said there is now greater emphasis on stock selection and identification of strong franchises well-positioned for long-term growth.
A day before the Barclays initiation, Mizuho trimmed its price target on Strategy Inc. to $213 from $265 while maintaining an Outperform rating on the stock.
The Mizuho adjustment came after the firm revised its Bitcoin holdings figure to 843,775 coins, reflecting the company’s recent Bitcoin selling activity.
Mizuho’s updated price target is based on an adjusted Bitcoin market price forecast for end-2027, set at $71,500, representing a more conservative outlook than prior estimates.
Despite the target cut, broader analyst sentiment on Strategy Inc. remains firmly bullish, with 90% of analysts covering the stock maintaining a Buy rating and the remaining 10% neutral.
The 1-year median price target across covering analysts stands at $245, implying an upside potential of 158.88% from current trading levels.
That significant implied upside is easier to understand in the context of the stock’s nearly 78% decline over the past year, which has dramatically compressed its valuation.
Beyond its bitcoin treasury operations, Strategy Inc. also provides AI-powered enterprise analytics software and offers a range of securities giving investors direct economic exposure to bitcoin, broadening its appeal across different investor profiles.
The combination of deep bitcoin exposure, a recovering software business, and strengthening analyst consensus makes Strategy Inc. one of the more closely watched names in the intersection of technology and digital assets in 2026.
